Legal
Privacy policy
What personal data pingtype handles, why, and what your choices are. Last updated 15 October 2026.
1. Who we are
pingtype is run by Trackfinity Ltd., Premiere Business Centre, Suite 1, Level 2, Constitution Street, MOSTA, MST 1750, Malta ("we", "us"). You can reach us at .
2. Two different roles
Our customers' leads.Our customers use pingtype to collect and sell leads. A lead is a person's contact details and their answers on a form. For this data, the customer decides why and how it is used, and we process it on the customer's behalf. If you filled in a form and want to see, correct or delete your details, contact the business that collected them.
Our own website and accounts. For visitors to this website, people who contact us or book a demo, and people who sign in to pingtype, we decide how the data is used.
3. What we collect
- When you contact us or book a demo: your name, work email, company and message, and any details you enter on the booking page.
- When you use pingtype: your account details, your team members, and what you set up and do in the product, such as offers, rules, caps and payouts. Changes are recorded in an audit log.
- On this website: your cookie choice, stored in your browser, and anonymous page-view statistics that do not use cookies. See our cookie policy.
- On behalf of customers: lead data such as name, email, phone number and answers on a form, the page and tracking code the lead came from, a record of consent, technical details such as IP address, and the results of the checks a customer has switched on, such as phone, email and IP checks and risk scores.
4. Why we use it
- To provide and run pingtype, and to reply to your messages and arrange demos (contract and legitimate interests).
- To keep the service secure and to prevent fraud and abuse (legitimate interests).
- To meet our legal duties.
- For anything that needs your consent, we ask for it first, and you can withdraw it at any time.
5. Who we share it with
- Service providers that help us run pingtype, such as hosting, email, payment and scheduling providers. Demo bookings are handled by Google Calendar appointment scheduling, so the details you enter when you book are processed by Google.
- Data checking services, when a customer switches on phone, email or IP checks.
- For lead data, the buyers that the customer chooses to sell to.
- Professional advisers, and authorities where the law requires it.
We do not sell personal data from our own website or accounts.
6. Where it is stored
We store data with hosting providers. If personal data is transferred outside the European Economic Area, we use appropriate safeguards, such as standard contractual clauses.
7. How long we keep it
- Clicks that never became a lead are kept for 90 days, and detailed hourly report data for 90 days.
- Partial form submissions are kept for 30 days by default.
- Backups are taken daily and kept for 30 days, then monthly and kept for 12 months.
- Other data is kept for as long as it is needed for the purposes above, or as the customer decides, and then deleted.
Customers can ask us to export their data, restore from a backup, or erase their whole workspace.
8. Your rights
Depending on where you live, you may have the right to see your data, correct it, delete it, limit or object to its use, move it, and withdraw consent. To use these rights for data we control, . You can also complain to your data protection authority. In Malta this is the Office of the Information and Data Protection Commissioner (IDPC).
9. Security
We protect data with technical and organisational measures. See our security page.
10. Changes
If we change this policy in a way that matters, we will update the date above and tell customers.